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rolex marketing budget Marketing Strategies of Rolex. Rolex is known for its distinctive marketing strategies, which have contributed significantly to its iconic status and global success. Here are some key aspects of Rolex’s .Rolex spent over $100 million on advertising in digital, print, and national TV in the last year. They are currently not investing in any premium ad units, but advertised on over 250 different Media Properties in the last . Rolex has long been recognized for its successful niche marketing strategy, which focuses on capturing a specific segment of the luxury watch market. By targeting . Academic's Insight into Rolex Brand Marketing Strategies: Uncover in-depth research and expert analysis on the methods driving Rolex's luxury appeal
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